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Dive school / Design proposal

A scuba diving school

A clear introduction to diving, with course options and the information new divers need to get started.

Design study for Aquafluent Scuba Diving

  • Experience website
  • Content design
  • Responsive presentation
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BeforeTheir designWebsite capture
A scuba diving school — their website design, full-page capture
AfterOur redesignExplore the complete design
A scuba diving school — our design, complete page

Their design beside our redesign. Our redesign has not been deployed. Design captures from 2026-09-27.

What the transformation changes

A clearer reason to choose. A simpler way to enquire.

01

Explain the learning experience before the catalogue.

Their design. Course and service categories follow a general diving introduction and repeated section banners.

Our redesign. Small-group coaching, individual attention and training progression are given a dedicated introduction before the service choices.

A learner gets more context for choosing an instructor, not just a course name.

02

Bring the next steps together.

Their design. Visitors follow separate links to explore courses, charters, equipment and other services.

Our redesign. Course and service cards lead into a booking sequence, practical questions and contact details.

The design gives the breadth of the offer a clearer route towards a specific enquiry.

This is a design and content assessment of the two versions, not a claim of measured increases in enquiries, search rankings or loading speed.

A scuba diving school

Their design

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